microsoft livesearch win rewards

Live.com microsoft's search initiative introduced a new feature which enables users to play the video search results with mouseover. This is one of the scoring points for Live.com apart from host of incentives you get by searching with Windows Live search engine.

Microsoft has comeup with free talktime offer to popularize there search. Click on the below link to find out more.
http://winwithsearch.com

Their searchperks program where you can win gifts based on the reward points in still on. Last date to register is 31st December,2008. Below link have the details.

http://www.getsearchperks.com/
I don't know whether it helps in popularizing their search , but certainly helps users in winning prizes.